W Hotels unveils new Global Brand Campaign: “Hotel Tales”

W Hotels unveils new Global Brand Campaign: “Hotel Tales”

The post W Hotels unveils new Global Brand Campaign: “Hotel Tales” appeared first on TD (Travel Daily Media) Travel Daily Media.

W Hotels launches new global campaign: Hotel Tales. This dynamic new series captures the essence of what it means to experience a stay at W Hotels — self-expression, creative energy, and unforgettable moments that you just had to be there for. 

Starring an all-female cast of cultural icons including Chloë Sevigny, Ziwe, and Miranda Makaroff, each shares their personal connection to W Hotels, and their ‘you had to be there’ hotel experiences. Through a documentary-style lens, viewers are invited into high-energy stories where the unexpected becomes reality, proving that nobody owns escapism like W Hotels. Iconic women were not only the stars of the series, but it was also written, directed, and filmed by a female team as well.

Written by Hacks writer and comedian Pat Regan, Hotel Tales takes viewers behind the scenes of some of the brand’s iconic and newly reimagined properties to showcase how W Hotels continues to shape cultural relevance through the different identities of each destination.

Are you interested in sharing the announcement of the brand’s new global brand campaign?  Please see the full release below and we’re happy to facilitate an interview with George Fleck, Senior Vice President and Global Brand Leader of W Hotels, upon request. Please let us know if you have any questions and we look forward to your feedback!

 

The post W Hotels unveils new Global Brand Campaign: “Hotel Tales” appeared first on Travel Daily Media.


Source link

Leave a Reply

Your email address will not be published. Required fields are marked *